About Us

JOWA USA is Experienced

exterior shot of Jowa's headquarters building
Headquartered in Littleton, Massachusetts, JOWA USA, Inc. (formerly Metritape, Inc.) has provided reliable liquid level gauging products to customers worldwide since 1965 for industrial, municipal and marine applications. JOWA USA is also the North American distributor of JOWA AB products. Sweden based JOWA AB manufactures environmentally related equipment for the shipping industry and is backed by 50 years of proven reliability. Their pioneering technology is recognized worldwide for emulsion breaking systems, oil discharge monitoring and control systems, and fresh water sterilizing equipment. Products are approved by major classification societies that include DNV, LR, ABS, BV, GL, and USCG. The JOWA Oil Discharge Monitoring and Control System (ODME) is the world’s best selling system.
night time shot of a large cargo ship attatched to a tugboat

JOWA USA is Innovative

With its innovative resistance-tape technology, JOWA USA provides reliable level gauging solutions for a diverse and demanding mix of industrial, municipal and marine applications, including power plants, refineries, aquariums, wastewater facilities and cargo, ballast, draft, fuel, oil and water tanks aboard a wide range of vessels. Commonly known as Metritape, this non-mechanical, continuous level sensor offers clear advantages over other level technologies, especially in thick, sticky liquids that cause mechanical level gauges to seize, and in agitated tanks and open channels where surface waves and floating debris cause conventional level gauges to give false level readings. With over 25,000 units installed throughout the world, the Metritape resistance-tape level sensor is a proven success with high user acceptance and customer loyalty.
municipal processing plant in a forested area

JOWA USA is Committed

JOWA USA is committed to providing cost-effective, reliable and low-maintenance level gauging solutions. With its line of Metritape resistance-tape liquid level gauges, pressure transmitters, non-contact ultrasonic level sensors for liquid applications, pump controller packages and single and multi-tank instruments and displays, JOWA USA fulfills the demanding application requirements of industrial, municipal and marine customers worldwide.

Trade Shows

Visit us in person at these upcoming events.


Stand 2.139
with AGV Commercial & Technical Services P.C.

June 3 – 7, 2024


Hamburg Messe and Congress
Hamburg, Germany
Hall A1 Booth 121

September 3 – 6, 2024

Stay Informed

Sign up for our newsletter.

"*" indicates required fields

This field is for validation purposes and should be left unchanged.